First click tofive-star review.One platform.Full Loop.

"I've been in the cleaning business for 12 years. I use Jobber for scheduling, Mailchimp for emails, SimpleTexting for SMS, QuickBooks for invoicing, and a spreadsheet to track leads. When I saw Full Loop replace all of that in one screen — with lead generation built in — I literally said 'where has this been?' The fact that it tracks which of my websites actually generate revenue? Game changer."

"The AI chatbot blew my mind. I get leads at 11pm, 2am, weekends — and they used to just sit there until Monday. Watching Selenas engage a lead, qualify them, answer their pricing question, and push them to book — all via text, all automatic — that alone is worth it. My team doesn't even know Selenas exists and our bookings went up."

"I have 14 team members and payroll was a nightmare every week. Figuring out who worked where, how many hours, what they're owed. Full Loop calculates it all automatically from their GPS check-in/out. I just open the payroll tab and hit 'Mark Paid.' I got 3 hours of my week back."

"We had no idea which of our 6 websites was actually bringing in clients. We thought our downtown site was our best performer. Turns out it was getting traffic but zero conversions. Our westside domain — which we almost let expire — was generating $8,000 a month in attributed revenue. Full Loop showed us that in 5 minutes."

"The exclusivity is what sold me. I'm the only pest control company in Houston with this platform. My competitors can't get it. The organic leads from those neighborhood websites are mine — nobody else's. That's not something any other CRM offers."

"I thought I needed to hire a receptionist. Turns out I needed Selenas. She handles 80% of what a front desk person would do — answering questions, scheduling, even handling complaints by escalating to me. And she works at 3am on a Saturday. The ROI isn't even close."

"My cleaners are all Spanish-speaking. Every other app I've tried, they can't use it. Full Loop's team portal is fully bilingual — the login, the job list, check-in, earnings, everything. They actually use it now. Before, I was texting them job details every morning manually."

"What impressed me most was the financial reporting. I'm looking at a real P&L — revenue, labor costs broken out per cleaner, expenses by category, net margin. I've been in business 8 years and never had this level of financial visibility. My accountant was thrilled when I showed her the 1099 export."

"The referral program sold itself. I told my existing clients about it, three of them signed up as referrers in the first week. They share their link, I get new clients, they get 10% of the first booking. It's tracked automatically — clicks, conversions, commissions. I used to do this with spreadsheets and Venmo."

"I was skeptical about the organic lead gen. I've been burning $3,000/month on Google Ads for two years. When they showed me the domain portfolio — 100+ neighborhood websites all ranking organically — and then showed me which ones were driving actual paying clients, I turned off my ads the next day. Haven't looked back."

"Recurring bookings were always a mess. Client wants biweekly, then skips one, then wants to change to weekly for a month, then back. Every other system I've used breaks when you try to edit recurring series. Full Loop handles all of it — edit one, edit all future, custom intervals. It just works."

"GPS check-in was a hard sell for my team at first. But once they saw that their hours were automatically calculated and their pay was instantly visible — no more disputes, no more 'I worked 5 hours not 4' arguments — they loved it. It protects them as much as it protects me."

"The notifications alone saved me twice in one week. Got an alert that a team member checked in 600 feet from the client's address — turns out she was at the wrong building. Then got another alert for a complaint escalation from Selenas — client was unhappy about a missed spot. I called within 10 minutes and saved the account."

"I came in expecting another CRM. What I got was a business partner. The person behind this has actually run cleaning crews, dealt with no-shows, managed payroll, built websites, ranked domains. You can feel it in every feature. This wasn't designed by developers who Googled 'cleaning business software' — it was built by someone who lived it."

"My at-risk client list was a revelation. I had 31 clients who hadn't booked in 45-90 days and I didn't even know it. I texted 10 of them that afternoon. Four rebooked. That's $2,400 in revenue I would have lost if I didn't have that lifecycle dashboard staring me in the face."

"The live visitor feed is addicting. I can see in real time someone landing on my website from Google, scrolling through the page, then clicking the call button. Five minutes later Selenas is texting them. Twenty minutes later they're booked. I watched the entire funnel happen live. That's when it clicked — this is the whole loop."

"I've tried Housecall Pro and Launch27. Both are good at what they do — scheduling. But neither one generates a single lead for you. Full Loop starts with lead gen. That's the difference. You're not just managing clients, you're creating them. And the scheduling is just as good, if not better."

"The thank-you automation is subtle but powerful. Three days after a first-time client's service, they get a personalized email and text with a 10% discount for rebooking. My rebooking rate for first-timers went from maybe 30% to over 50%. That one automated sequence probably generates $4,000/month in recurring revenue."

"The booking portal my clients use is beautiful. Phone login, pick their service, choose a date — done. They don't call me anymore for scheduling. My phone ring volume dropped 60% in the first month. I actually have time to grow my business instead of answering the same scheduling questions all day."

"Nobody else is doing one partner per city. That's what made me act fast. I called within an hour of seeing the platform because I knew if another cleaning company in my area saw this, I'd lose the territory. Best business decision I've made in five years."

"ChatGPT is sending me leads. I didn't even know that was possible. Full Loop tracks visitors from ChatGPT, Claude, Perplexity — AI search engines. 8.7% of my traffic comes from AI search now. It's a completely new channel and Full Loop was already tracking it."

"The consulting side is what you don't expect. The founder has been through everything I'm going through — hiring, firing, no-shows, bad clients, scaling too fast, not scaling fast enough. The platform is incredible, but the guidance that comes with the partnership? That's the real value. I don't get that from Jobber."

"I manage 200+ clients and Full Loop handles all of them without me touching anything most days. Bookings auto-generate from recurring series, reminders go out on their own, check-ins happen via the team portal, pay calculates automatically, follow-ups send themselves. I went on vacation for a week and the business ran itself."

"Two things sealed it for me. One: I can see my net margin by month — real P&L, not guessing. Two: I can see exactly which neighborhoods are profitable and which are costing me money in drive time. I stopped servicing two zip codes and my margin went from 38% to 49% in one month. Data-driven decisions. Finally."